Key takeaways
- 1Published 2026 prices in Pakistan run roughly: a basic template site Rs 25,000–80,000, a custom business site Rs 80,000–250,000, and an e-commerce store Rs 250,000–600,000.
- 2The build price is not the real price. Domain, hosting, SSL and maintenance are yearly costs, and one guide suggests budgeting 15–25% of the build cost every year to keep a site healthy.
- 3A cheap quote usually means a bought template, two revision rounds and no SEO or content. A higher quote should buy custom design, integrations and performance work, so compare what is included, not just the number.
- 4Who builds it changes the price: freelancer hourly rates are about Rs 500–1,500, small agencies Rs 1,500–3,500, and established software houses Rs 3,000–8,000.
- 5Decide what the site must do before you ask for a price: a brochure, a lead engine, or a shop. The job, not the page count, sets the cost.
A website in Pakistan in 2026 costs roughly Rs 25,000–80,000 for a basic template site, Rs 80,000–250,000 for a custom business site, and Rs 250,000–600,000 for an e-commerce store, by published vendor prices. But the build is only part of it: domain, hosting and maintenance are yearly costs, and the real question is not the number but what the quote includes. This guide breaks down both.
Every figure below comes from a vendor's own 2026 price page, read in November 2026. They are indicative ranges, not fixed quotes, and they conflict between vendors, so use them to judge whether a quote is reasonable, not as the price you will pay.
What a website costs to build
| Site type | Price (PKR) | Typical timeline |
|---|---|---|
| Basic / template site (bought theme, 5–8 pages) | 25,000 – 80,000 | about 2 weeks |
| Custom business site (custom design, 10–20 pages, editable CMS) | 80,000 – 250,000 | 4–8 weeks |
| E-commerce store (catalogue, cart, checkout, payments, courier) | 250,000 – 600,000 | 8–14 weeks |
| Custom web application (portal, marketplace, SaaS) | 600,000 – 2,000,000+ | 3–9 months |
These bands are from Ezitech's 2026 cost guide. GoDaddy's Pakistan guide gives similar figures a different way: a small-business site at Rs 25,000–50,000 with a web designer or Rs 15,000–20,000 with a DIY builder, and small-to-medium e-commerce at Rs 50,000–300,000 depending on how it is built.
The costs the build price hides
A website is not a one-time purchase. The yearly running costs, from Ezitech:
- Domain: Rs 2,500–6,000 a year.
- Shared hosting: Rs 8,000–25,000 a year; VPS or cloud hosting is far more, for real traffic or apps.
- SSL: usually free with Let's Encrypt. Be wary of a charge of ~Rs 15,000 a year for something you can get free.
- Maintenance: Rs 30,000–150,000 a year.
- Rule of thumb: budget 15–25% of the build cost every year to keep the site secure, updated and backed up.
Skip the maintenance and a site rots: plugins go out of date, security holes open, and the "cheap" site costs more to rescue than it saved.
Why two quotes for "a website" differ 5x
The word "website" hides very different jobs. What moves the price:
- Template vs custom design. A bought theme is fast and cheap; custom design roughly triples the design cost but makes the site yours.
- Integrations. Each external system (a payment gateway, a courier API, a CRM or ERP) is separate engineering and testing. Our guide to payment gateway integration in Pakistan shows why that is not a checkbox.
- Content. If the agency writes the copy and sources images, add Rs 50,000–200,000. If you supply it, you save that.
- Who builds it. Hourly rates run about Rs 500–1,500 (freelancer), Rs 1,500–3,500 (small agency), Rs 3,000–8,000 (established software house). You are also paying for reliability and support, not just hours.
- Revisions. A cheap quote often includes only two rounds. Projects with many approvers can run to six, and extra rounds cost.
So a Rs 30,000 quote and a Rs 300,000 quote can both be "a website" and both be fair, for different scopes. Compare what is in each.
Builder, WordPress, or custom build?
- Website builder (Wix, Shopify): cheapest, DIY from about Rs 2,500 a month including hosting. Fine for a simple brochure or a first shop.
- WordPress: suits most business sites; your team can edit content, and there is a plugin for almost everything. Watch the running cost of premium themes and paid plugins.
- Custom build (Next.js or similar): for sites that need to be fast, rank well, or do something a template cannot. It costs more up front and is the right call when the site is a core business tool. Our own site and client sites are built this way; see the one brand, six divisions website case study.
Questions to ask before you pay
- 1What is the first-year total, including domain, hosting, SSL, content and maintenance, not just the build?
- 2Is the design custom or a bought theme?
- 3Who owns the site and the code if we part ways, and can we export everything?
- 4Can our team edit content without a developer?
- 5Is it built to load fast and be found on Google, or is SEO extra?
- 6How many revision rounds are included, and what does an extra one cost?
- 7What does maintenance cover, and what happens if we skip it?
How we can help
We build websites and online stores on WordPress or Next.js, with an editable CMS so your team is not locked to a developer, and we keep them running with website management. We do not publish a fixed price because the cost depends on what the site must do. Tell us your goal and we will scope it and quote in writing, so you can compare it with any other vendor line by line.
Frequently asked questions
Published vendor prices run roughly Rs 25,000–80,000 for a basic template site, Rs 80,000–250,000 for a custom business site, and Rs 250,000–600,000 for an e-commerce store, with custom web apps higher. On top of the build, budget for domain, hosting, SSL and maintenance every year.
A domain is about Rs 2,500–6,000 a year, shared hosting about Rs 8,000–25,000 a year, SSL is usually free via Let’s Encrypt, and maintenance runs about Rs 30,000–150,000 a year. One guide suggests budgeting 15–25% of the build cost each year to keep a site secure and updated.
Because they include different things. A low quote is often a bought theme with a couple of revision rounds and no content or SEO. A higher quote should include custom design, integrations (payments, courier, CRM), performance and SEO work, and more revisions. Always compare the scope line by line, not just the price.
A builder (DIY) is cheapest and fine for a simple brochure site. WordPress suits most business sites and lets your team edit content. A custom build (for example Next.js) is for sites that need speed, unusual features or integrations. The right choice depends on what the site must do, not on which is cheapest.
We do not publish a fixed price because the cost depends on the pages, the design, the integrations and whether you need e-commerce. We build on WordPress or Next.js with an editable CMS, and we quote in writing after understanding what the site must do. Tell us your goal and we will scope it.
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